Offre 3X Social Edge
Requirement: to use social levers (Facebook as a priority) as business levers
Objective: to manage “social” media as a completely separate type of media thanks to their unique targeting potential. Access an incremental audience.
Pricing: Cost Per Click (CPC)
TEST – A/B testing of numerous audience segments (“clusters”): socio-demographic, competing, semantic/interests and different messages (creations and marketing promises)
1- Improve performances thanks to a better cluster/creation/context mix
2- Generate downloads to your mobile applications
3- Retarget your prospects or customers in a differentiated manner